註記  
BM0651716    
      Introduction to marketing : theory and practice / Adrian Palmer 總館; 658.8 P182-2 3rd.ed.   c2012
BM0651717    
      Making sense of management : a critical introduction / Mats Alvesson & Hugh Willmott 總館; 658 AL87-3 2nd.ed.   2012
BM0651718    
      Marketing strategy / O.C. Ferrell, Michael D. Hartline 總館; 658.8 F413 6th.ed.   c2014
BM0651719    
      Media and society : a critical perspective / Arthur Asa Berger 總館; 302.23 B453-6 3rd.ed.   c2012
BM0651720    
      Media management in the age of giants : business dynamics of journalism / Dennis F. Herrick 總館; 070.4068 H434 2nd.ed.   2012
BM0651721    
      Media, communication and development : three approaches / Linje Manyozo 總館; 302.23091724 M319   2012
BM0651722    
      Nontraditional media in marketing and advertising / Robyn Blakeman 總館; 658.87 B583   c2014
BM0651723    
      Popular music culture : the key concepts / Roy Shuker 總館; 781.6403 Sh92-2 3rd.ed.   2012
BM0651724    
      Precision marketing : maximizing revenue through relevance / Sandra Zoratti, Lee Gallagher 總館; 658.802 Z76   2012
BM0651725    
      The small museum toolkit. Book 4, Reaching and responding to the audience / edited by Cinnamon Catlin 總館; 069.1 C289   2012
BM0651726    
      Social marketing casebook / Jeff French, Rowena Merritt, and Lucy Reynolds 總館; 658.8 F888   2011
BM0651727    
      Social marketing : influencing behaviors for good / Nancy R. Lee, Philip Kotler 總館; 658.8 L514 4th.ed.   c2011
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